The Pursuit Continues: A Fresh Upgrade to PROMIXX Classic Shakeware

When we launched our Pursuit range of shakeware, we set a new benchmark for premium, practical, and performance-driven shaker bottles. Designed for use in the gym, on the move, or just tackling your everyday routine. As such, the Pursuit line became known for its reliable build quality, smart design, and sleek, minimalist style.

Now, the next evolution of the Pursuit range has arrived - and while it may look familiar at first glance, a closer look reveals thoughtful refinements that make the Pursuit bottles better than ever.

The headline news? A completely upgraded lid system that introduces a more comfortable soft-grip handle, stylish new color options, improved durability, and a refreshed mouthpiece design. It’s an evolution that brings together better handling, more personalization, and an extra dose of visual flair - without compromising on Pursuit’s proven performance.

Pursuit ECOZEN has long been the go-to bottle for those who value performance, clarity, and sustainability. Built from durable, BPA and DEHP-free plant-based, high-performance polymer materials, this bottle has always offered crystal-clear transparency with none of the clouding or odor retention of typical plastic bottles.

The good news? The Pursuit ECOZEN bottle itself remains exactly as you know it: no structural or design changes, just the same trusted build that’s proven itself through thousands of gym sessions, commutes, and adventures.

But the lid... that’s where the upgrade magic happens.

The most obvious improvement comes in the form of the new soft-grip handle. Designed for comfort and control, this addition makes it easier to carry your bottle, even when it’s full or when your hands are sweaty from a workout. Think of it as one of those subtle touches that make a big difference in daily use.

Beyond comfort, this new handle design offers enhanced impact and drop resistance, making your Pursuit bottle even more robust for everyday life. Whether it’s bouncing around in a gym bag or taking a tumble during a hike, the upgraded lid has you covered.

And let’s not forget the aesthetics. The revised handle construction also opens up more color options, allowing for a bit more personality and style in your shakeware.

Another standout feature of the new Pursuit lid is the addition of a soft-touch silicone mouthpiece cover insert. Not only does this provide a tactile, comfortable feel when you’re sipping on the go, but it also introduces a subtle color accent to the lid - a small but striking detail that boosts the overall look.

The silicone insert also serves a practical purpose: it helps keep your mouthpiece clean and protected, adding a layer of hygiene to your hydration experience.

The refreshed lid assembly doesn’t just benefit individual users. It also opens new doors for custom branding and promotional use. Companies and teams can now add their logo or design to new places on the Pursuit range; creating premium, high-impact merchandise that’s as functional as it is good-looking.

So, whether it’s for your brand, your team, or your next promotional campaign, Pursuit ECOZEN could pair up with any number of brands to even better reflect your passions.

In short: the Pursuit ECOZEN remains the same trusted companion - just with more comfort, more color, and more style.

• Soft-grip handle for comfort and easy carry
• More color options & improved drop resistance
• New soft-touch silicone mouthpiece insert for style & hygiene
• Custom brand marking available for promotional use

If the ECOZEN is the go-to for clarity and lightness, the Pursuit Insulated takes things to the next level with a rugged, temperature-retaining design that keeps drinks cooler for longer.

The latest update to the Pursuit Insulated model builds on this solid foundation with a refreshed lid - identical in design to the new ECOZEN version - plus a series of refinements to the bottle’s body that combine durability, grip, and premium style in one sleek package.

Pursuit Insulated shares the same soft-grip handle and soft-touch silicone mouthpiece insert as the ECOZEN model. That means you’ll get the same comfortable, easy-carry feel and a stylish, tactile update to your bottle’s look and feel.

Like its ECOZEN sibling, the lid’s new construction also improves durability and drop resistance, while expanding the color options for a more personalized style.

The body of the Pursuit Insulated now features a textured powder coating, which not only enhances its premium aesthetic but also delivers practical benefits. The new finish adds a light, grippy texture that makes the bottle easier to hold - even with sweaty hands - while increasing its resistance to scuffs, scratches, and everyday wear.

This means your Pursuit Insulated will stay looking sharp and feeling secure for longer, no matter how much use it gets.

Another upgrade to the Pursuit Insulated is the addition of a laser-engraved PROMIXX logo. Instead of printed graphics that can wear off over time, the engraved mark offers a clean, long-lasting finish that reinforces the bottle’s premium feel. It’s subtle, sophisticated, and built to last.

With the new powder coating and engraving, we recommend handwashing the Pursuit Insulated to preserve its finish and prolong its life. However, for those days when convenience wins, the bottle is also dishwasher safe - just not something to lean on every time.

• Soft-grip handle for comfort and easy carry
• More color options & improved drop resistance
• New soft-touch silicone mouthpiece insert for style & hygiene
• Textured powder-coated finish for superior grip and durability
• Laser-engraved logo for a premium finish
• Handwash recommended (dishwasher safe if needed)

Last but not least, Pursuit Stainless Steel model is still the baby of the bunch (having been launched earlier this year) but it still gets its own upgrade. Taking the same durable, performance-focused body that fans love and pairing it with the new and improved lid design shared across the entire Pursuit lineup.

The single wall stainless steel body remains unchanged: robust, sleek, and designed to stand up to years of everyday use. It’s the definition of reliability - durable enough for the gym, refined enough for the office, and simple enough for anywhere in between.

But now it’s topped with the new soft-grip handle, offering improved comfort and control when you’re carrying it or clipping it to your bag.

The soft-touch silicone mouthpiece insert also returns here, adding both visual contrast and an extra layer of hygiene and comfort.

And, like the rest of the Pursuit family, the expanded color options mean your stainless steel bottle can now match your mood, your outfit, or your setup.

• Soft-grip handle for comfort and easy carry
• More color options & improved drop resistance
• New soft-touch silicone mouthpiece insert for style & hygiene
• Sleek new colorways for every style

While each model in our Pursuit range has its own character - ECOZEN for clarity and sustainability, Insulated for temperature control, and Stainless Steel for timeless comfort and durability - the new lid design unites them under a shared philosophy: performance through refinement.

And the result is a bottle that feels better in your hand, looks more refined on your desk, and lasts longer whatever your lifestyle.

In the world of hydration shakeware, it’s easy to add gimmicks - but much harder to improve what already works. And our latest Pursuit upgrades strike that perfect balance between familiarity and innovation. Meaning you still get the same strong, leak-proof, and reliable bottles you’ve always trusted - just refined with smart, thoughtful touches that make everyday use that bit better.